At  Get Clue ——–

A good story is always appreciated. However, it has largely been missing in Indian shoemaking process. Sneakers especially was considered a cheap trick to earn more and the desgins were largely copied from western countries. (Sad it still is for the majority) Being influenced from hip-hop it saddens us that sneakers have indeed arrived in India but originality like DHH is still a Missing quotient. Why is there no story? Why is there no good heart and ‘sole’ in the Indian sneaker scene? This motivated us at clue more than anything else. To make sure everything we make has a story but we also know it’s not going to be an easygoing story which makes it an even more interesting path to take afterall, a good story needs a lil ‘masala’ too!